Co-creation and Innovation in Product Design


Why is it that eight out of ten products fail? And what is it about a particular product that so captivates us? The course will look at creativity and innovative thinking in product development and management in terms of attitude and process; as well as how changes that are constantly happening can result in big or small leaps in innovation when perceived and acted on.


20 sessions (15 in class and 5 in collaboratorium).

30 hours



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